A young woman, the college president's daughter (20 year old Joan Bennett) is convinced that to fix the school's penchant for losing football games, she should seduce the best players from around the country to come play for good old Upton College. While it sounds flirty and naughty, it's really quite tepid, and the film meanders listlessly through romance, dopey comedy, a few short musical numbers, and football footage. Seeing actual college football players playing themselves was of some interest, e.g. Bill Banker, nicknamed the "Blond Blizzard" because of his hair and his playing without a helmet(!), as was seeing Bennett soaking wet (ahem). The antics of Joe E. Brown are mostly a nuisance, though his cheer of Uppppppppppton is pretty cool. Overall, just not much here.
Review of Maybe It's Love
