Entrepreneurs have 60 seconds to pitch their business, product and/or idea in an elevator. If our team of investors like what they hear, the business owner is invited into the board room to see if they can strike a deal.
4/5 investors watch and listen to an entrepreneur's 60 second pitch in an elevator. If the investors are impressed they will invite them to come in and discuss their product, if not the elevator goes down with them not meeting the entrepreneur.—navalph