This is the story of a lady who became quickly the queen of the teleshopping in Italy during the 80s, famous for her unorthodox selling style and capacity to generate a mass of 'followers' in a pre-social network era. Everybody knew her, and soon moved from local tv to country notoriety, invited to the most popular tv shows.
At one point, she decided to shift from selling products to sell 'good luck', meaning numbers supposed to be winning ones for the lotto. This is when she became a scammer, and her fraudulent sales ruined the life of thousands of people who believed in her or were afraid of her threats.
At one point, she decided to shift from selling products to sell 'good luck', meaning numbers supposed to be winning ones for the lotto. This is when she became a scammer, and her fraudulent sales ruined the life of thousands of people who believed in her or were afraid of her threats.