When we think of telenovelas, we're quick to get nostalgic about the ones we grew up watching with our moms and abuelas. We tend to associate them with being an older-generation thing, with their overdramatic and also very predictable love narratives. But that doesn't mean there aren't young Latinx folks out there who don't tune in. It makes sense, considering there are audiences who do consume content and entertainment both in English and Spanish. In fact, NBCUniversal Telemundo Enterprises established the term "200ers" to describe them, referring to a demographic of Latinxs who identify 100 percent as American and 100 percent as Latinx and "share the values of both cultures, are bilingual, and flawlessly jump between cultures." This would explain why Emmy Award-winning telenovela "El Señor de los Cielos," with its eighth season returning to Telemundo on Tuesday, Jan. 17, has become a cross-generational hit over the years, appealing to a wider Latinx audience than ever thought possible.
- 1/18/2023
- by Johanna Ferreira
- Popsugar.com
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