The script was based on a real couple in the process of breaking up. Efforts to cast the roles were uninspiring. This led director, Andrew Piccone to cast the actual couple he'd used as inspiration. The resulting uncomfortable mix of fact and filmmaking became 'Swerve'.
The film premiered in January 2007 at the Slamdance Film Festival in Park City, Utah. Heavy snowfall caused most of the attending crew to miss the screening, arriving just in time for the audience Q&A.