This Oswald the Lucky Rabbit cartoon takes the audience to a cartoon town inhabited entirely by birds -- and Oswald, of course. It could hardly be an Oswald cartoon without his presence. He, however, is in this cartoon only as the leader-drummer of a band at a club, performing the title song. He is visible for perhaps ten seconds. The remainder of the show is eked out with shots of various flocks of birds, who continue to sing the title tune.
This is, after all, ten years after Oswald was created and introduced by Walt Disney. The result is that he certainly had a lot of name recognition by this time, and so his presence in the movie meant that Walter Lantz (who had wound up in control of the character after a series of bad-faith deals and reputedly Lantz being very lucky in a poker game) could stick his name on the cartoon, put him in it for ten seconds, and get some extra rentals by virtue of the branding.
It's certainly a watchable cartoon, but it adds nothing to the brand. Lantz was already experimenting with other characters to star in his cartoons. It would be a couple of years before he would have success with Andy Panda, and 1940 before his cartoon studio came up with a major star in Woody Woodpecker.
This is, after all, ten years after Oswald was created and introduced by Walt Disney. The result is that he certainly had a lot of name recognition by this time, and so his presence in the movie meant that Walter Lantz (who had wound up in control of the character after a series of bad-faith deals and reputedly Lantz being very lucky in a poker game) could stick his name on the cartoon, put him in it for ten seconds, and get some extra rentals by virtue of the branding.
It's certainly a watchable cartoon, but it adds nothing to the brand. Lantz was already experimenting with other characters to star in his cartoons. It would be a couple of years before he would have success with Andy Panda, and 1940 before his cartoon studio came up with a major star in Woody Woodpecker.