Charlie Ruggles stars as a loony businessman (dog biscuits) who has a wife, a daughter, and a radio program he sponsors. Lanny Ross plays a singer who tries to meet Ruggles so he can audition as a singer. He meets the daughter (Ann Sothern) and falls for her. But Ruggles refuses to hire him as a singer and doesn't want him as a son-in-law.
They all end up in the Swiss Alps where Ruggles gives in to his compulsion to "collect" souvenirs. He tries to steal the silver cow bells from an Alpine herd but gets caught. Meanwhile, his dim wife (Mary Boland) sets about to frame Ross so that Sothern will go back to her snooty boyfriend.
Ross sings a few forgettable songs (Sothern doesn't get to sing anything) but Ruggles and Boland steal the show with their terrific chemistry and loopy characters. Herman Bing plays the hotelier, Norma MItchell plays the matron, and the triplets are played by the Gale Sisters (twins and a third sister), one of whom later married Oscar Levant.