Robin Chacko, senior vice president of Ott marketing at Starz, has been promoted to executive vice president of the direct-to-consumer division as part of new changes to Domestic Networks president Alison Hoffman’s leadership team.
In addition, Jimmy Hilburn and Susan Ievoli have been hired to serve as chief marketing officer and senior vice president of publicity, events and awards, respectively.
“We’re thrilled to welcome Jimmy and Susan to the Starz team and elevate Robin’s oversight in a key area of the business,” Hoffman said in a statement. “These best-in-class executives are creative disruptors who are as strategic and analytical as they are innovative. They will further amplify the company’s momentum as we continue to grow our subscriber base and develop premium campaigns in support of our robust slate.”
Also Read:
‘The Dark Tower’ TV Series in the Works From ‘Doctor Sleep’ Filmmaker Mike Flanagan
Chacko, who...
In addition, Jimmy Hilburn and Susan Ievoli have been hired to serve as chief marketing officer and senior vice president of publicity, events and awards, respectively.
“We’re thrilled to welcome Jimmy and Susan to the Starz team and elevate Robin’s oversight in a key area of the business,” Hoffman said in a statement. “These best-in-class executives are creative disruptors who are as strategic and analytical as they are innovative. They will further amplify the company’s momentum as we continue to grow our subscriber base and develop premium campaigns in support of our robust slate.”
Also Read:
‘The Dark Tower’ TV Series in the Works From ‘Doctor Sleep’ Filmmaker Mike Flanagan
Chacko, who...
- 12/8/2022
- by Lucas Manfredi
- The Wrap
Starz has hired Jimmy Hilburn to serve as its new chief marketing officer.
In addition, Susan Ievoli has been hired to serve as senior vice president of publicity, events, and awards. In that role, she will report to Hilburn. Finally, Robin Chacko has been promoted by Starz to the role of executive vice president of direct-to-consumer. He will continue to report to Alison Hoffman, president of domestic networks for Starz.
“We’re thrilled to welcome Jimmy and Susan to the Starz team and elevate Robin’s oversight in a key area of the business,” said Hoffman. “These best-in-class executives are creative disruptors who are as strategic and analytical as they are innovative. They will further amplify the company’s momentum as we continue to grow our subscriber base and develop premium campaigns in support of our robust slate.”
Hilburn joins Starz from Netflix, where he was the director of marketing.
In addition, Susan Ievoli has been hired to serve as senior vice president of publicity, events, and awards. In that role, she will report to Hilburn. Finally, Robin Chacko has been promoted by Starz to the role of executive vice president of direct-to-consumer. He will continue to report to Alison Hoffman, president of domestic networks for Starz.
“We’re thrilled to welcome Jimmy and Susan to the Starz team and elevate Robin’s oversight in a key area of the business,” said Hoffman. “These best-in-class executives are creative disruptors who are as strategic and analytical as they are innovative. They will further amplify the company’s momentum as we continue to grow our subscriber base and develop premium campaigns in support of our robust slate.”
Hilburn joins Starz from Netflix, where he was the director of marketing.
- 12/8/2022
- by Joe Otterson
- Variety Film + TV
Starz has tapped Jimmy Hilburn as chief marketing officer and Susan Ievoli as SVP, Publicity, Events and Awards, the company announced Thursday.
Both Hilburn will report to Alison Hoffman, President, Domestic Networks, and Ievoli will report to Hilburn. Additionally, Robin Chacko has been promoted to EVP, Direct-to-Consumer from SVP, Ott Marketing, and will continue to report to Hoffman.
“We’re thrilled to welcome Jimmy and Susan to the Starz team and elevate Robin’s oversight in a key area of the business,” said Hoffman. “These best-in-class executives are creative disruptors who are as strategic and analytical as they are innovative. They will further amplify the company’s momentum as we continue to grow our subscriber base and develop premium campaigns in support of our robust slate.”
Ievoli takes over for Jennifer Minezaki-Washington who was promoted in March 2021 to EVP, Corporate and Brand Communications. She has been in the position since March,...
Both Hilburn will report to Alison Hoffman, President, Domestic Networks, and Ievoli will report to Hilburn. Additionally, Robin Chacko has been promoted to EVP, Direct-to-Consumer from SVP, Ott Marketing, and will continue to report to Hoffman.
“We’re thrilled to welcome Jimmy and Susan to the Starz team and elevate Robin’s oversight in a key area of the business,” said Hoffman. “These best-in-class executives are creative disruptors who are as strategic and analytical as they are innovative. They will further amplify the company’s momentum as we continue to grow our subscriber base and develop premium campaigns in support of our robust slate.”
Ievoli takes over for Jennifer Minezaki-Washington who was promoted in March 2021 to EVP, Corporate and Brand Communications. She has been in the position since March,...
- 12/8/2022
- by Katie Campione
- Deadline Film + TV
IMDb.com, Inc. takes no responsibility for the content or accuracy of the above news articles, Tweets, or blog posts. This content is published for the entertainment of our users only. The news articles, Tweets, and blog posts do not represent IMDb's opinions nor can we guarantee that the reporting therein is completely factual. Please visit the source responsible for the item in question to report any concerns you may have regarding content or accuracy.