Exclusive: Tracey Lincoln has been appointed to the role of Vice President, Community and Brand Partnerships at Ron Howard and Brian Grazer’s Imagine Entertainment, the company’s President Justin Wilkes announced on Wednesday.
Lincoln joins from Beyoncé Knowles-Carter’s Parkwood Entertainment, where she led social strategy and execution as Director, Social Media Strategy. In her new role, she will spearhead social strategy across Imagine’s upcoming releases and library, creating original short-form content, working with social creators to develop long-form projects, and expanding brand partnerships.
Her hiring comes as Imagine continues to build considerable momentum in brand-driven entertainment that has produced award-winning short-form, long-form, scripted and unscripted entertainment with brands such as Coca-Cola, Nike, Proctor & Gamble, Ford, Major League Baseball and a recently announced partnership with Lvmh.
“We are thrilled to welcome Tracey Lincoln to our team,” stated Marc Gilbar, President of Imagine Brands. “Storytelling on social platforms will only continue to grow,...
Lincoln joins from Beyoncé Knowles-Carter’s Parkwood Entertainment, where she led social strategy and execution as Director, Social Media Strategy. In her new role, she will spearhead social strategy across Imagine’s upcoming releases and library, creating original short-form content, working with social creators to develop long-form projects, and expanding brand partnerships.
Her hiring comes as Imagine continues to build considerable momentum in brand-driven entertainment that has produced award-winning short-form, long-form, scripted and unscripted entertainment with brands such as Coca-Cola, Nike, Proctor & Gamble, Ford, Major League Baseball and a recently announced partnership with Lvmh.
“We are thrilled to welcome Tracey Lincoln to our team,” stated Marc Gilbar, President of Imagine Brands. “Storytelling on social platforms will only continue to grow,...
- 4/3/2024
- by Matt Grobar
- Deadline Film + TV
Exclusive: Imagine Entertainment on Monday announced an expansion of its Brand division with the promotion of Marc Gilbar to President and the appointment of Amanda Farrand as EVP, Business & Brand Development.
Farrand will report to Gilbar and work with executives across all Imagine disciplines to scale the business through new partnerships and increased creative capabilities, also further building out Imagine’s direct-to-consumer brand and footprint on social media.
Gilbar most recently served as EVP, Branded Entertainment and in the five years since the formation of Imagine’s Brand division, has led the team to create award-winning features and short films in collaboration with some of the world’s biggest brands including Coca-Cola (Christmas Always Finds Its Way anthology series on Prime Video), Ford (John Bronco on Hulu), Nike (The Day Sports Stood Still on HBO), Apple (Behind the Mac: Skywalker Sound), P&g (the Oscar-shortlisted short film Coded: The Hidden Love of J.
Farrand will report to Gilbar and work with executives across all Imagine disciplines to scale the business through new partnerships and increased creative capabilities, also further building out Imagine’s direct-to-consumer brand and footprint on social media.
Gilbar most recently served as EVP, Branded Entertainment and in the five years since the formation of Imagine’s Brand division, has led the team to create award-winning features and short films in collaboration with some of the world’s biggest brands including Coca-Cola (Christmas Always Finds Its Way anthology series on Prime Video), Ford (John Bronco on Hulu), Nike (The Day Sports Stood Still on HBO), Apple (Behind the Mac: Skywalker Sound), P&g (the Oscar-shortlisted short film Coded: The Hidden Love of J.
- 5/1/2023
- by Matt Grobar
- Deadline Film + TV
Justin Wilkes, chief strategy officer of Imagine Entertainment and president of Imagine Documentaries and Brands, has been promoted to president. The company is headed up by Executive Chairmen Brian Grazer and Ron Howard.
With Wilkes’ promotion, co-president of documentaries Sara Bernstein has been named president of documentaries, leading the division.
Wilkes will be working with Imagine’s COO Steve Shikiya, president of features Karen Lunder, president of TV Kristen Zolner, Bernstein, EVP of brands Marc Gilbar and Brooke Posch, president of Jax Media. Jaz Media is a wholly owned subsidiary of Imagine Entertainment. He will continue to work with Alex Gibney and Jigsaw Productions across their slate.
Also Read:
Imagine Entertainment Promotes Beth Bednarski to Chief Financial Officer
“Justin is a rare executive who excels across both the business and creative ambitions for the company,” stated Grazer and Howard. “He has a clear direction for expanding potential and growth, and...
With Wilkes’ promotion, co-president of documentaries Sara Bernstein has been named president of documentaries, leading the division.
Wilkes will be working with Imagine’s COO Steve Shikiya, president of features Karen Lunder, president of TV Kristen Zolner, Bernstein, EVP of brands Marc Gilbar and Brooke Posch, president of Jax Media. Jaz Media is a wholly owned subsidiary of Imagine Entertainment. He will continue to work with Alex Gibney and Jigsaw Productions across their slate.
Also Read:
Imagine Entertainment Promotes Beth Bednarski to Chief Financial Officer
“Justin is a rare executive who excels across both the business and creative ambitions for the company,” stated Grazer and Howard. “He has a clear direction for expanding potential and growth, and...
- 1/17/2023
- by Scott Mendelson
- The Wrap
Exclusive: Justin Wilkes, Chief Strategy Officer of Imagine Entertainment and President of Imagine Documentaries and Brands, has been promoted to President of the company, headed by Executive Chairmen Brian Grazer and Ron Howard.
Following Wilkes’ promotion, Co-President of Documentaries Sara Bernstein has been named President Of Documentaries, leading the division.
In his new role, Wilkes will be working closely with Imagine’s COO Steve Shikiya, President of Features Karen Lunder, President of Television Kristen Zolner, President of Documentaries Bernstein, EVP of Brands Marc Gilbar, and Brooke Posch, President of Jax Media, a wholly-owned subsidiary of Imagine Entertainment. He will also continue to work with Alex Gibney and the team at Jigsaw Productions across their slate.
Wilkes replaces Jax Media’s Tony Hernandez and Lilly Burns who left earlier this month after a year-long stint as Presidents of Imagine Entertainment.
The exit of the duo, who departed both Imagine and Jax...
Following Wilkes’ promotion, Co-President of Documentaries Sara Bernstein has been named President Of Documentaries, leading the division.
In his new role, Wilkes will be working closely with Imagine’s COO Steve Shikiya, President of Features Karen Lunder, President of Television Kristen Zolner, President of Documentaries Bernstein, EVP of Brands Marc Gilbar, and Brooke Posch, President of Jax Media, a wholly-owned subsidiary of Imagine Entertainment. He will also continue to work with Alex Gibney and the team at Jigsaw Productions across their slate.
Wilkes replaces Jax Media’s Tony Hernandez and Lilly Burns who left earlier this month after a year-long stint as Presidents of Imagine Entertainment.
The exit of the duo, who departed both Imagine and Jax...
- 1/17/2023
- by Nellie Andreeva
- Deadline Film + TV
Coca-Cola, Imagine Entertainment and Amazon have partnered in Christmas Always Finds Its Way, a trilogy of short films that will launch today on Amazon Prime and promoted heavily through the holiday season.
The anthology was created in partnership with the production company Prettybird, which tasked its stable of directors to shoot films in their home countries, about the common theme of real and magical connection in the holiday season. Brazilian helmer Vellas shot Alma, a fable about a town set in Mexico that is famous for its year-round production of Christmas decorations, but whose workers lose the Xmas spirit until it is reignited by an unlikely source; French helmer Jb Braud’s Les Petits Mondes De Noel, is about an estranged couple in Paris that reconnects as they create decorative holiday window displays; and U.S. helmer Alex Buono has gone for the comedy jugular with Christmas Bites, about a...
The anthology was created in partnership with the production company Prettybird, which tasked its stable of directors to shoot films in their home countries, about the common theme of real and magical connection in the holiday season. Brazilian helmer Vellas shot Alma, a fable about a town set in Mexico that is famous for its year-round production of Christmas decorations, but whose workers lose the Xmas spirit until it is reignited by an unlikely source; French helmer Jb Braud’s Les Petits Mondes De Noel, is about an estranged couple in Paris that reconnects as they create decorative holiday window displays; and U.S. helmer Alex Buono has gone for the comedy jugular with Christmas Bites, about a...
- 12/7/2022
- by Mike Fleming Jr
- Deadline Film + TV
First film under arrangement will immerse viewers on Martian colony 60 years in the future.
IMAX Corporation and Imagine Documentaries have signed a five-film deal that launches with Mars 2080.
The large-format event film will immerse viewers inside a colony on Mars set 60 years in the future and is directed by Eliza McNitt (Spheres), who co-writes with Lynn Renee Maxcy.
The film is based on a concept by Stephen Petranek, science writer and author of How We’ll Live on Mars. The original concept follows a mother and daughter displaced from Earth by climate change who make the journey to Mars, adjust...
IMAX Corporation and Imagine Documentaries have signed a five-film deal that launches with Mars 2080.
The large-format event film will immerse viewers inside a colony on Mars set 60 years in the future and is directed by Eliza McNitt (Spheres), who co-writes with Lynn Renee Maxcy.
The film is based on a concept by Stephen Petranek, science writer and author of How We’ll Live on Mars. The original concept follows a mother and daughter displaced from Earth by climate change who make the journey to Mars, adjust...
- 4/21/2021
- by Jeremy Kay
- ScreenDaily
Imax and Imagine Documentaries have formed a five-year production and distribution agreement, a slate which will include movies on the subjects of space, exploration, natural sciences, music, civilization, society and more. The first title to be released under the agreement is Eliza McNitt’s Mars 2080 in 2022, produced by Apollo 13‘s Brian Grazer and Ron Howard, as well as Imagine’s Justin Wilkes. Mars 2080 will immerse viewers inside a colony on Mars set 60 years in the future.
The movie is based on a concept by Stephen Petranek, science writer and author of How We’ll Live on Mars. The original concept follows a mother and daughter displaced from Earth by climate change, who make the difficult journey to Mars, adjusting to life with hundreds of thousands of people from different countries living together and forming a new civilization unencumbered by the mistakes of their past. P&g’s research scientists who are developing sustainable manufacturing,...
The movie is based on a concept by Stephen Petranek, science writer and author of How We’ll Live on Mars. The original concept follows a mother and daughter displaced from Earth by climate change, who make the difficult journey to Mars, adjusting to life with hundreds of thousands of people from different countries living together and forming a new civilization unencumbered by the mistakes of their past. P&g’s research scientists who are developing sustainable manufacturing,...
- 4/21/2021
- by Anthony D'Alessandro
- Deadline Film + TV
Eliza McNitt is directing the film that conceives of a colony on the Red Planet, which will be released in 2022
Imax and Imagine Documentaries have set a five-film production and distribution deal, starting with a film titled “Mars 2080” about an imagined look at what a colony on Mars would look like 60 years into the future.
The five films will cover subjects focused on space, exploration, natural sciences, music, civilization and more, and will all be exhibited on Imax’s large-format screens. “Mars 2080” will hit theaters globally in 2022.
“Mars 2080” is based on a concept by Stephen Petranek, science writer and author of “How We’ll Live on Mars.” The original concept follows a mother and daughter displaced from Earth by climate change who make the difficult journey to Mars, adjusting to life with hundreds of thousands of people from different countries forming a new civilization unencumbered by the mistakes of their past.
Imax and Imagine Documentaries have set a five-film production and distribution deal, starting with a film titled “Mars 2080” about an imagined look at what a colony on Mars would look like 60 years into the future.
The five films will cover subjects focused on space, exploration, natural sciences, music, civilization and more, and will all be exhibited on Imax’s large-format screens. “Mars 2080” will hit theaters globally in 2022.
“Mars 2080” is based on a concept by Stephen Petranek, science writer and author of “How We’ll Live on Mars.” The original concept follows a mother and daughter displaced from Earth by climate change who make the difficult journey to Mars, adjusting to life with hundreds of thousands of people from different countries forming a new civilization unencumbered by the mistakes of their past.
- 4/21/2021
- by Brian Welk
- The Wrap
On the one-year anniversary of the NBA’s Covid-related shutdown, HBO released the trailer for its upcoming doc about the sports world navigating through the pandemic and social-justice protests.
“The Day Sports Stood Still” is directed by Antoine Fuqua and is executive produced by Phoenix Suns guard Chris Paul.
The film premieres on March 24. Watch the trailer in the video above.
In the doc, Paul, then a point guard for the Oklahoma City Thunder and the president of the NBA Players Association, recounts his personal experience of being involved in the first American sports game that was shut down by the pandemic on March 11 and the subsequent shutdowns that followed.
The doc goes on to cover the sports world’s attempt to restart play with Covid-19 safety regulations — particularly the NBA bubble that was set up in Orlando — as well as Paul’s memories of negotiating with players and owners...
“The Day Sports Stood Still” is directed by Antoine Fuqua and is executive produced by Phoenix Suns guard Chris Paul.
The film premieres on March 24. Watch the trailer in the video above.
In the doc, Paul, then a point guard for the Oklahoma City Thunder and the president of the NBA Players Association, recounts his personal experience of being involved in the first American sports game that was shut down by the pandemic on March 11 and the subsequent shutdowns that followed.
The doc goes on to cover the sports world’s attempt to restart play with Covid-19 safety regulations — particularly the NBA bubble that was set up in Orlando — as well as Paul’s memories of negotiating with players and owners...
- 3/11/2021
- by Tim Baysinger
- The Wrap
“The Day Sports Stood Still,” a documentary about the unprecedented sports shutdown of March 2020, will debut on March 24 on HBO Sports.
The film centers on NBA All-Star and NBA Players Association president Chris Paul, who is also an executive producer. At the time, Paul played point guard for Oklahoma City Thunder and was up against the Utah Jazz on March 11, 2020, when the game suddenly stopped. He’ll relive his journey over the last year, reflecting on living in quarantine, his crucial role in helping the NBA reopen and what it was like playing in “the bubble.”
It is directed and produced by Antoine Fuqua and executive produced by Ron Howard, Sara Bernstein and Marc Gilbar. Brian Grazer and Justin Wilkes also serve as producers.
The NBA bubble infamously had no Covid-19 cases over a three-month period, culminating in a championship season for the Lakers. Not all organizations were quite so successful.
The film centers on NBA All-Star and NBA Players Association president Chris Paul, who is also an executive producer. At the time, Paul played point guard for Oklahoma City Thunder and was up against the Utah Jazz on March 11, 2020, when the game suddenly stopped. He’ll relive his journey over the last year, reflecting on living in quarantine, his crucial role in helping the NBA reopen and what it was like playing in “the bubble.”
It is directed and produced by Antoine Fuqua and executive produced by Ron Howard, Sara Bernstein and Marc Gilbar. Brian Grazer and Justin Wilkes also serve as producers.
The NBA bubble infamously had no Covid-19 cases over a three-month period, culminating in a championship season for the Lakers. Not all organizations were quite so successful.
- 3/2/2021
- by Haley Bosselman
- Variety Film + TV
HBO Sports announced Monday that it has picked up Antoine Fuqua’s upcoming documentary “The Day Sports Stood Still,” which has NBA star Chris Paul attached as executive producer and narrator and explores the shutdown and restart of multiple sports leagues during the Covid-19 pandemic.
In the doc, Paul, a point guard for the Oklahoma City Thunder and the president of the NBA Players Association, will recount his personal experience of being involved in the first American sports game that was shut down by the pandemic on March 11 and the subsequent shutdowns that followed.
The doc goes on to cover the sports world’s attempt to restart play with Covid-19 safety regulations — particularly the NBA bubble that was set up in Orlando — as well as Paul’s memories of negotiating with players and owners when the Milwaukee Bucks refused to play following the shooting of Jacob Blake by police. Stars...
In the doc, Paul, a point guard for the Oklahoma City Thunder and the president of the NBA Players Association, will recount his personal experience of being involved in the first American sports game that was shut down by the pandemic on March 11 and the subsequent shutdowns that followed.
The doc goes on to cover the sports world’s attempt to restart play with Covid-19 safety regulations — particularly the NBA bubble that was set up in Orlando — as well as Paul’s memories of negotiating with players and owners when the Milwaukee Bucks refused to play following the shooting of Jacob Blake by police. Stars...
- 10/26/2020
- by Jeremy Fuster
- The Wrap
HBO Sports has boarded Imagine Documentaries and Fuqua Films feature documentary The Day Sports Stood Still about the unprecedented sports shutdown in March of 2020 and the remarkable turn of events that followed.
Emmy-winner Fuqua will direct the film chronicling the abrupt stoppage, athletes’ prominent role in the cultural reckoning on racial injustices that escalated during the pandemic and the complex return to competition in the summer and fall.
From producers Brian Grazer and Justin Wilkes, along with Fuqua, the film debuts next year and will be available on HBO and to stream on HBO Max.
At the center of the film will be the first-person account of NBA All-Star and NBA Players Association president, Chris Paul. An executive producer on the project, Paul, the point guard for the Oklahoma City Thunder, will relive his entire experience from being in the middle of the first game to be stopped on March 11, 2020 against the Utah Jazz,...
Emmy-winner Fuqua will direct the film chronicling the abrupt stoppage, athletes’ prominent role in the cultural reckoning on racial injustices that escalated during the pandemic and the complex return to competition in the summer and fall.
From producers Brian Grazer and Justin Wilkes, along with Fuqua, the film debuts next year and will be available on HBO and to stream on HBO Max.
At the center of the film will be the first-person account of NBA All-Star and NBA Players Association president, Chris Paul. An executive producer on the project, Paul, the point guard for the Oklahoma City Thunder, will relive his entire experience from being in the middle of the first game to be stopped on March 11, 2020 against the Utah Jazz,...
- 10/26/2020
- by Andreas Wiseman
- Deadline Film + TV
HBO Sports has scored distribution rights to “The Day Sports Stood Still,” a feature documentary from Emmy-winning director Antoine Fuqua about the global shutdown of pro sports in wake of the coronavirus.
The film will be anchored by a first-person account from Chris Paul — the NBA All-Star and president of the NBA Players Association, who also serves as executive producer — and will chronicle shutdowns, athletes’ prominent role in the cultural reckoning on racial injustices that escalated during the pandemic and the complex return to competition in the summer and fall.
Brian Grazer and Justin Wilkes are producing the doc through Imagine Documentaries along with Fuqua Films, to debut in 2021 on HBO and streaming on HBO Max. Paul will produce through his Ohh Dip Productions in association with Waffle Iron Entertainment. Sara Bernstein and Marc Gilbar are executive producers.
“Last March when the NBA announced they were postponing the season, Chris...
The film will be anchored by a first-person account from Chris Paul — the NBA All-Star and president of the NBA Players Association, who also serves as executive producer — and will chronicle shutdowns, athletes’ prominent role in the cultural reckoning on racial injustices that escalated during the pandemic and the complex return to competition in the summer and fall.
Brian Grazer and Justin Wilkes are producing the doc through Imagine Documentaries along with Fuqua Films, to debut in 2021 on HBO and streaming on HBO Max. Paul will produce through his Ohh Dip Productions in association with Waffle Iron Entertainment. Sara Bernstein and Marc Gilbar are executive producers.
“Last March when the NBA announced they were postponing the season, Chris...
- 10/26/2020
- by Matt Donnelly
- Variety Film + TV
Who is John Bronco? He’s a world class racer, a rodeo star, a sex symbol and a legendary pitchman who’s face was instantly recognizable on the Ford Bronco and countless products — and he’s also Walton Goggins and never existed.
But that shouldn’t stop anyone from inflating his legend, as the new short film “John Bronco” aims to do. The mockumentary is the latest from Jake Szymanski, the director who told similarly fake sports legends in the films “Tour de Pharmacy” and “7 Days in Hell.”
“John Bronco” though is a different sort of fake sports icon, a 1966 legend whose jingle went triple-platinum and could be heard in ads for his own cologne, breakfast cereal, video game, action figure and more. The film describes him as the “very embodiment of the American dream, that is, until it all came crashing down.”
Also Read: Ron Howard to Direct...
But that shouldn’t stop anyone from inflating his legend, as the new short film “John Bronco” aims to do. The mockumentary is the latest from Jake Szymanski, the director who told similarly fake sports legends in the films “Tour de Pharmacy” and “7 Days in Hell.”
“John Bronco” though is a different sort of fake sports icon, a 1966 legend whose jingle went triple-platinum and could be heard in ads for his own cologne, breakfast cereal, video game, action figure and more. The film describes him as the “very embodiment of the American dream, that is, until it all came crashing down.”
Also Read: Ron Howard to Direct...
- 8/11/2020
- by Brian Welk
- The Wrap
Imagine Documentaries and advertising juggernaut Procter & Gamble have brokered a significant co-financing deal for a slate of film and streaming projects, Variety can report exclusively.
The deal represents the latest foray into scripted for P&g, the 182-year-old consumer goods producer. The company is credited as the architect of the soap opera, which built narrative stories around its products in the age of radio.
There are multiple projects in various stages of development included in the deal, the first of which is “Mars 2080,” a future-set feature that will follow a family’s commute from Earth to the red planet and the adjustment to their new habitat. The film is being developed for theaters and is eyeing a late 2021 release date, though attached talent has not yet been announced.
While the arrangement does not directly envision product placement, both companies said the goal is “to create quality entertainment content that...
The deal represents the latest foray into scripted for P&g, the 182-year-old consumer goods producer. The company is credited as the architect of the soap opera, which built narrative stories around its products in the age of radio.
There are multiple projects in various stages of development included in the deal, the first of which is “Mars 2080,” a future-set feature that will follow a family’s commute from Earth to the red planet and the adjustment to their new habitat. The film is being developed for theaters and is eyeing a late 2021 release date, though attached talent has not yet been announced.
While the arrangement does not directly envision product placement, both companies said the goal is “to create quality entertainment content that...
- 7/14/2020
- by Matt Donnelly
- Variety Film + TV
Morgan Neville, Imagine Documentaries, and Peanuts have teamed for Peanuts in Space: Secrets of Apollo 10, a documentary of sorts that seeks to answer the question: Was Snoopy a world famous, top-secret astronaut? It will launch in May will be available in May on the Apple TV app. Aaron Bergeron wrote the script.
Imagine’s Ron Howard stars as himself along with Jeff Goldblum as a self-published Nasa historian to take on the quest, which lightly spoofs the May 1969 Nasa Apollo 10 mission that required the lunar module to skim the moon’s surface within 50,000 feet and “snoop around” scouting a site for the upcoming Apollo 11 moon-landing.
Nasa and the crew — the astronauts were Gene Cernan, John Young and Thomas Stafford — named the lunar module “Snoopy” and the command module “Charlie Brown.”
Peanuts In Space is produced by Imagine Documentaries, Dhx Media and Tremolo Productions, with Brian Grazer, Ron Howard, Justin Wilkes...
Imagine’s Ron Howard stars as himself along with Jeff Goldblum as a self-published Nasa historian to take on the quest, which lightly spoofs the May 1969 Nasa Apollo 10 mission that required the lunar module to skim the moon’s surface within 50,000 feet and “snoop around” scouting a site for the upcoming Apollo 11 moon-landing.
Nasa and the crew — the astronauts were Gene Cernan, John Young and Thomas Stafford — named the lunar module “Snoopy” and the command module “Charlie Brown.”
Peanuts In Space is produced by Imagine Documentaries, Dhx Media and Tremolo Productions, with Brian Grazer, Ron Howard, Justin Wilkes...
- 4/25/2019
- by Patrick Hipes
- Deadline Film + TV
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