“This is my worst nightmare,” exclaimed the social media influencer-podcaster Bobbi Althoff atop her first SXSW panel today “Superstar Brands: Connection in the Era of Creators.”
At first the 11 million-strong deadpan talk show interviewer looked like she was going to melt into liquid onstage in a puddle of shyness. This certainly wasn’t going to be a discussion about underground train systems in LA and missions to Mars ala Elon Musk’s chat with Jonathan Nolan back at SXSW 2018.
However, Althoff warmed up as she sat on stage with L’Oreal’s CeraVe SVP & Global Head of Digital Marketing, Adam Kornblum, and Chief Digital & Marketing Officer Han Wen. For it finally became revealed how the Aubrey Plaza-type personality became a lynchpin in the grand master marketing plan of the beauty conglom leading up to Super Bowl Sunday with their CeraVe product.
In sum, Althoff in her Jan. 25 sit down with Michael Cera...
At first the 11 million-strong deadpan talk show interviewer looked like she was going to melt into liquid onstage in a puddle of shyness. This certainly wasn’t going to be a discussion about underground train systems in LA and missions to Mars ala Elon Musk’s chat with Jonathan Nolan back at SXSW 2018.
However, Althoff warmed up as she sat on stage with L’Oreal’s CeraVe SVP & Global Head of Digital Marketing, Adam Kornblum, and Chief Digital & Marketing Officer Han Wen. For it finally became revealed how the Aubrey Plaza-type personality became a lynchpin in the grand master marketing plan of the beauty conglom leading up to Super Bowl Sunday with their CeraVe product.
In sum, Althoff in her Jan. 25 sit down with Michael Cera...
- 3/11/2024
- by Anthony D'Alessandro
- Deadline Film + TV
This seductive and playful retelling of the life of St Anthony of Padua, set in a jungle in northern Portugal, recalls the work of Apichatpong Weerasethakul
At certain moments in this dreamily erotic, playfully baffling and beautifully shot movie, I found myself thinking of the naked Pan shepherd at the beginning of Powell and Pressburger’s A Matter of Life and Death. There is the same elusive sense of humour. The Ornithologist is highly diverting and seductive, a pastoral of sorts, and a secular meditation on faith and acceptance, very loosely derived from the life of St Anthony of Padua. However, it retreats into a kind of shaggy-dog whimsy by the end, and doesn’t entirely live up to its visionary promise.
A bird-watcher called Fernando (Paul Hamy) is looking for black storks in remote northern Portugal. Transfixed by the sight of them through his binoculars while kayaking, he incautiously...
At certain moments in this dreamily erotic, playfully baffling and beautifully shot movie, I found myself thinking of the naked Pan shepherd at the beginning of Powell and Pressburger’s A Matter of Life and Death. There is the same elusive sense of humour. The Ornithologist is highly diverting and seductive, a pastoral of sorts, and a secular meditation on faith and acceptance, very loosely derived from the life of St Anthony of Padua. However, it retreats into a kind of shaggy-dog whimsy by the end, and doesn’t entirely live up to its visionary promise.
A bird-watcher called Fernando (Paul Hamy) is looking for black storks in remote northern Portugal. Transfixed by the sight of them through his binoculars while kayaking, he incautiously...
- 10/5/2017
- by Peter Bradshaw
- The Guardian - Film News
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