Disney has a Christmas surprise for Rick Riordan fans: “Percy Jackson and the Olympians” has launched on Disney+ and Hulu early, one night ahead of its scheduled Dec. 20 premiere.
This is the second update Disney has made to the show’s release strategy: Last week, it was announced that the first episode of the series would debut on Hulu as well as Disney+ and would remain streaming through Jan. 31. As such, the first two episodes are now available on Disney+ while the first episode is available on Hulu. New episodes will drop weekly on Disney+ until the Season 1 finale on Jan. 31.
“We’re so grateful for the amazing and dedicated Percy Jackson fans who have enthusiastically supported this project from the very beginning,” said Pamela Levine, head of marketing at Disney Branded Television and National Geographic Content. “They’ve been counting down the days, and as a special thank you,...
This is the second update Disney has made to the show’s release strategy: Last week, it was announced that the first episode of the series would debut on Hulu as well as Disney+ and would remain streaming through Jan. 31. As such, the first two episodes are now available on Disney+ while the first episode is available on Hulu. New episodes will drop weekly on Disney+ until the Season 1 finale on Jan. 31.
“We’re so grateful for the amazing and dedicated Percy Jackson fans who have enthusiastically supported this project from the very beginning,” said Pamela Levine, head of marketing at Disney Branded Television and National Geographic Content. “They’ve been counting down the days, and as a special thank you,...
- 12/20/2023
- by Selome Hailu
- Variety Film + TV
The wait is over for Percy Jackson and the Olympians.
Disney has launched the first two episodes of the series earlier than expected. Audiences can watch the episodes beginning at 6 p.m. Pt on December 19 on Disney+. The first episode is also available on Hulu.
And that’s not all — subsequent episodes will roll out weekly on Tuesdays at 6 p.m. Pt through the finale on January 30.
Percy Jackson was originally slated to debut on December 20 with subsequent episodes available on Wednesdays.
“We’re so grateful for the amazing and dedicated Percy Jackson fans who have enthusiastically supported this project from the very beginning. They’ve been counting down the days, and as a special thank you, we wanted to let our fans enjoy the first two episodes a bit earlier than expected,” Pamela Levine, head of marketing, Disney Branded Television and National Geographic Content, said in a statement.
In the series,...
Disney has launched the first two episodes of the series earlier than expected. Audiences can watch the episodes beginning at 6 p.m. Pt on December 19 on Disney+. The first episode is also available on Hulu.
And that’s not all — subsequent episodes will roll out weekly on Tuesdays at 6 p.m. Pt through the finale on January 30.
Percy Jackson was originally slated to debut on December 20 with subsequent episodes available on Wednesdays.
“We’re so grateful for the amazing and dedicated Percy Jackson fans who have enthusiastically supported this project from the very beginning. They’ve been counting down the days, and as a special thank you, we wanted to let our fans enjoy the first two episodes a bit earlier than expected,” Pamela Levine, head of marketing, Disney Branded Television and National Geographic Content, said in a statement.
In the series,...
- 12/20/2023
- by Katie Campione
- Deadline Film + TV
Percy Jackson’s quest is beginning a little sooner than anticipated.
Disney+ moved up the premiere of its Percy Jackson and the Olympians series by a few hours. The first two episodes, which had been scheduled to begin streaming early Wednesday, instead dropped at 9 p.m. Et/6 p.m. Pt Tuesday. The first episode is also streaming on Hulu and will remain there through the end of January. (Read The Hollywood Reporter’s breakdown of the first two episodes.)
Subsequent episodes will also debut on Tuesdays on Disney+, rather than Wednesdays.
“We’re so grateful for the amazing and dedicated Percy Jackson fans who have enthusiastically supported this project from the very beginning,” said Pamela Levine, head of marketing for Disney Branded Television and National Geographic Content. “They’ve been counting down the days, and as a special thank you, we wanted to let our fans enjoy the first two...
Disney+ moved up the premiere of its Percy Jackson and the Olympians series by a few hours. The first two episodes, which had been scheduled to begin streaming early Wednesday, instead dropped at 9 p.m. Et/6 p.m. Pt Tuesday. The first episode is also streaming on Hulu and will remain there through the end of January. (Read The Hollywood Reporter’s breakdown of the first two episodes.)
Subsequent episodes will also debut on Tuesdays on Disney+, rather than Wednesdays.
“We’re so grateful for the amazing and dedicated Percy Jackson fans who have enthusiastically supported this project from the very beginning,” said Pamela Levine, head of marketing for Disney Branded Television and National Geographic Content. “They’ve been counting down the days, and as a special thank you, we wanted to let our fans enjoy the first two...
- 12/20/2023
- by Rick Porter
- The Hollywood Reporter - Movie News
Click here to read the full article.
Dana Walden, three months after taking over for Peter Rice atop Disney’s general entertainment division, is solidifying her executive team with three promotions.
FX entertainment president Eric Schrier, president of content marketing at Hulu and general entertainment Shannon Ryan as well as ABC Entertainment and Hulu originals president Craig Erwich have all been elevated and given expanded roles, Walden announced Thursday.
While all three are expanding their respective purviews, Schrier is moving from basic cable network FX to a newly created role as president of Disney Television Studios and business operations at Disney General Entertainment. In his new purview, the esteemed exec who has spent the past two decades under FX CEO John Landgraf will now oversee Disney studios including Karey Burke’s 20th Television, Marci Proietto’s 20th Television Animation and Jonnie Davis’ ABC Signature. All three execs will now report to Schrier,...
Dana Walden, three months after taking over for Peter Rice atop Disney’s general entertainment division, is solidifying her executive team with three promotions.
FX entertainment president Eric Schrier, president of content marketing at Hulu and general entertainment Shannon Ryan as well as ABC Entertainment and Hulu originals president Craig Erwich have all been elevated and given expanded roles, Walden announced Thursday.
While all three are expanding their respective purviews, Schrier is moving from basic cable network FX to a newly created role as president of Disney Television Studios and business operations at Disney General Entertainment. In his new purview, the esteemed exec who has spent the past two decades under FX CEO John Landgraf will now oversee Disney studios including Karey Burke’s 20th Television, Marci Proietto’s 20th Television Animation and Jonnie Davis’ ABC Signature. All three execs will now report to Schrier,...
- 9/1/2022
- by Lesley Goldberg
- The Hollywood Reporter - Movie News
Former HBO chief marketing officer Pamela Levine has been tapped as the new head of marketing for Disney Branded Television and National Geographic Content.
Levine, who is replacing the recently exited Jayanta Jenkins, will lead an integrated internal agency across brand and creative marketing, strategy, publicity, media planning, digital/social, events, talent relations and awards, supporting content created for Disney+, as well as the Disney and National Geographic-branded linear networks, per Disney General Entertainment.
In her new role, which she will begin June 27, Levine will jointly report to Disney Branded Television President Ayo Davis and National Geographic Content President Courteney Monroe. Levine’s direct reports include Chris Albert, executive vice president, Marketing and Publicity; Chris Spencer, executive vice president, Creative Marketing; Kristin Corrigan, senior vice president, Marketing Strategy; Jessica Bodaken, vice president, Marketing Production; Abby Ho, vice president, Social Media & Engagement Strategy; and Katie Morrow, vice president, Media Planning.
Levine, who is replacing the recently exited Jayanta Jenkins, will lead an integrated internal agency across brand and creative marketing, strategy, publicity, media planning, digital/social, events, talent relations and awards, supporting content created for Disney+, as well as the Disney and National Geographic-branded linear networks, per Disney General Entertainment.
In her new role, which she will begin June 27, Levine will jointly report to Disney Branded Television President Ayo Davis and National Geographic Content President Courteney Monroe. Levine’s direct reports include Chris Albert, executive vice president, Marketing and Publicity; Chris Spencer, executive vice president, Creative Marketing; Kristin Corrigan, senior vice president, Marketing Strategy; Jessica Bodaken, vice president, Marketing Production; Abby Ho, vice president, Social Media & Engagement Strategy; and Katie Morrow, vice president, Media Planning.
- 6/21/2022
- by Jennifer Maas
- Variety Film + TV
Former 20th Century Fox and HBO marketing chief Pamela Levine is joining Disney General Entertainment as head of marketing for Disney Branded Television and National Geographic Content. She replaces Jayanta Jenkins, who exited the post earlier this month after a year and a half.
Reporting jointly to Disney Branded Television President Ayo Davis and National Geographic Content President Courteney Monroe, Levine will lead the integrated internal agency across brand and creative marketing, strategy, publicity, media planning, digital/social, events, talent relations and awards, working on content for Disney+, as well as the Disney- and National Geographic-branded linear networks.
Levine starts June 27 and will be based in Burbank, while also spending time in the District of Columbia where National Geographic is based.
Among Levine’s direct reports in her new role are Chris Albert, EVP, Marketing and Publicity; Chris Spencer, EVP, Creative Marketing; Kristin Corrigan, SVP, Marketing Strategy; Jessica Bodaken,...
Reporting jointly to Disney Branded Television President Ayo Davis and National Geographic Content President Courteney Monroe, Levine will lead the integrated internal agency across brand and creative marketing, strategy, publicity, media planning, digital/social, events, talent relations and awards, working on content for Disney+, as well as the Disney- and National Geographic-branded linear networks.
Levine starts June 27 and will be based in Burbank, while also spending time in the District of Columbia where National Geographic is based.
Among Levine’s direct reports in her new role are Chris Albert, EVP, Marketing and Publicity; Chris Spencer, EVP, Creative Marketing; Kristin Corrigan, SVP, Marketing Strategy; Jessica Bodaken,...
- 6/21/2022
- by Nellie Andreeva
- Deadline Film + TV
Click here to read the full article.
Pamela Levine is returning to entertainment.
The former 20th Century Fox Film and HBO exec has been tapped to head marketing for Disney Branded Television and National Geographic, reporting to both Ayo Davis and Courteney Monroe.
In her new role, Levine will lead an integrated marketing division across brand and creative, strategy, PR, media planning, digital/social, events, talent relations and awards for content created for Disney+ and other Disney- and Nat Geo-branded linear networks.
“Pam is an incredibly accomplished executive whose extensive experience launching, reimagining, and growing big entertainment brands is unparalleled,” said Disney Branded TV president Davis and Nat Geo topper Monroe. “She’s not only led marketing for some of the most successful film and television franchises of all time, but Pam has a stellar reputation as a strong, inspiring leader of high-performing, award-winning teams. We’re delighted to...
Pamela Levine is returning to entertainment.
The former 20th Century Fox Film and HBO exec has been tapped to head marketing for Disney Branded Television and National Geographic, reporting to both Ayo Davis and Courteney Monroe.
In her new role, Levine will lead an integrated marketing division across brand and creative, strategy, PR, media planning, digital/social, events, talent relations and awards for content created for Disney+ and other Disney- and Nat Geo-branded linear networks.
“Pam is an incredibly accomplished executive whose extensive experience launching, reimagining, and growing big entertainment brands is unparalleled,” said Disney Branded TV president Davis and Nat Geo topper Monroe. “She’s not only led marketing for some of the most successful film and television franchises of all time, but Pam has a stellar reputation as a strong, inspiring leader of high-performing, award-winning teams. We’re delighted to...
- 6/21/2022
- by Lesley Goldberg
- The Hollywood Reporter - Movie News
Exclusive: Entertainment veteran Pamela Levine, most recently president of Worldwide Theatrical Marketing for Twentieth Century Fox and former chief marketing officer of HBO, has joined start-up BookClub as CMO.
The company, which will launch this spring as a digital and mobile platform, has also tapped entertainment marketer Talia Gerecitano, as VP, Original Content Marketing. BookClub says it aims to scale conversations through author-led and celebrity-moderated video and audio book clubs to readers globally.
Authors can join personal book groups, lead virtual discussions and share exclusive interviews to help bring their words to life for readers who want to dive deeper and engage in conversation.
“The entertainment and literary worlds have been intertwined like never before,” said BookClub CEO David Blake. “Pamela is many things, an innovator, a respected leader, an award-winning creative, and most of all, a storyteller, which is why we’re thrilled to have her join the BookClub team.
The company, which will launch this spring as a digital and mobile platform, has also tapped entertainment marketer Talia Gerecitano, as VP, Original Content Marketing. BookClub says it aims to scale conversations through author-led and celebrity-moderated video and audio book clubs to readers globally.
Authors can join personal book groups, lead virtual discussions and share exclusive interviews to help bring their words to life for readers who want to dive deeper and engage in conversation.
“The entertainment and literary worlds have been intertwined like never before,” said BookClub CEO David Blake. “Pamela is many things, an innovator, a respected leader, an award-winning creative, and most of all, a storyteller, which is why we’re thrilled to have her join the BookClub team.
- 3/25/2021
- by Jill Goldsmith
- Deadline Film + TV
George Gascón’s bid to be Los Angeles County’s next District Attorney replacing two-term incumbent Jackie Lacey has all the drama of a Hollywood production, and the challenger has a lot of the industry’s backing to support that idea.
Netflix co-ceo Reed Hastings, newly minted Warner Bros TV boss Channing Dungey, FX EVP Georgina Balian, Macro boss Charles King, Ziffren Brittenham lawyers, documentarian Amy Ziering, Entertainment One TV chief Michael Lombardo and Berlanti Productions VP Michael McGrath are among the Hollywood backers who have contributed money to Gascón’s campaign.
Additionally, Disney VP Production Jessica Virtue, Starz SVP Kathryn Tyus-Adair, The Hateful Eight producer Stacey Sher, ex-21st Century Fox marketing exec Pamela Levine, writer-producer Kerry Ehrin, Freeform prez Tara Duncan, Dolittle director Stephen Gaghan and the Capshaw Family Trust and the Spielberg Family Living Trust have written checks – with the latter two going right to the limit of $3,000 apiece.
Netflix co-ceo Reed Hastings, newly minted Warner Bros TV boss Channing Dungey, FX EVP Georgina Balian, Macro boss Charles King, Ziffren Brittenham lawyers, documentarian Amy Ziering, Entertainment One TV chief Michael Lombardo and Berlanti Productions VP Michael McGrath are among the Hollywood backers who have contributed money to Gascón’s campaign.
Additionally, Disney VP Production Jessica Virtue, Starz SVP Kathryn Tyus-Adair, The Hateful Eight producer Stacey Sher, ex-21st Century Fox marketing exec Pamela Levine, writer-producer Kerry Ehrin, Freeform prez Tara Duncan, Dolittle director Stephen Gaghan and the Capshaw Family Trust and the Spielberg Family Living Trust have written checks – with the latter two going right to the limit of $3,000 apiece.
- 10/27/2020
- by Dominic Patten
- Deadline Film + TV
New 20th Century Fox Film chairman/CEO Stacey Snider is wasting no time putting her own team in place. Pamela Levine has just been hired back into Fox as President, worldwide theatrical marketing for the studio and will join Oct. 5. She replaces Paul Hanneman who is leaving the job. Levine is rejoining Fox from HBO where she served as the head of marketing for the past five years and will now oversee both domestic and international theatrical marketing staffs. HBO has yet…...
- 9/6/2016
- Deadline
Pamela Levine has been hired as president of worldwide theatrical marketing for Twentieth Century Fox, chairman and CEO Stacey Snider announced Tuesday. Levine, who will report directly to Snider, will join the company on Oct. 5. Both the domestic and international marketing teams will report to Levine. Levine previously worked at Fox, most recently as co-president of domestic theatrical marketing from 2002 until 2010. She then joined HBO in 2011, where she served as the chief marketing officer for the past five years. Also Read: Stacey Snider's Fox Takeover May Mean Personality Clash With Top Execs, Insiders Say Levine was responsible for all of.
- 9/6/2016
- by Beatrice Verhoeven
- The Wrap
The large screen exhibitor has unveiled its latest innovative content grab in a deal with HBO as it continues to explore alternative programming opportunities.
The event will take place in 150 Us theatres from January 23-29 and covers the final two episodes of Season Four and an exclusive trailer for the fifth season set to debut in April.
HBO and IMAX and will announce the price point in the days ahead.
“The cinematic brilliance and grand scope of the series is perfect for the IMAX format,” said HBO chief marketing officer Pamela Levine.
“We are always looking to provide fans with new and exciting ways to experience the show and viewing two key episodes, along with the new trailer, on such an impressive platform makes for a great event.”
“IMAX always seeks innovative ways to provide moviegoers a unique and differentiated experience and today’s partnership with HBO and Game Of Thrones achieves just that,” said IMAX CEO...
The event will take place in 150 Us theatres from January 23-29 and covers the final two episodes of Season Four and an exclusive trailer for the fifth season set to debut in April.
HBO and IMAX and will announce the price point in the days ahead.
“The cinematic brilliance and grand scope of the series is perfect for the IMAX format,” said HBO chief marketing officer Pamela Levine.
“We are always looking to provide fans with new and exciting ways to experience the show and viewing two key episodes, along with the new trailer, on such an impressive platform makes for a great event.”
“IMAX always seeks innovative ways to provide moviegoers a unique and differentiated experience and today’s partnership with HBO and Game Of Thrones achieves just that,” said IMAX CEO...
- 1/6/2015
- by jeremykay67@gmail.com (Jeremy Kay)
- ScreenDaily
Given the quality of content on the small screen over the past few years, it’s no wonder that many consider this to be a golden age for television. But few (if any) television shows boast the epic, politically-charged scope of HBO’s award-winning Game of Thrones. And in order to take the scope to the next level, the network has announced a partnership with IMAX Entertainment that will not only see two episodes from Season Four screened in the format, but also the full-length trailer for the hotly-anticipated Season Five.
Running for one week across 150 select theaters in the States, fans of Westeros will be able to see the adventures of R.R. Martin play out on the biggest screen they can find beginning January 23.
In a statement, HBO’s chief marketing officer, Pamela Levine, said that revamping the two episodes was a no-brainer — The Watchers on the Wall and The Children,...
Running for one week across 150 select theaters in the States, fans of Westeros will be able to see the adventures of R.R. Martin play out on the biggest screen they can find beginning January 23.
In a statement, HBO’s chief marketing officer, Pamela Levine, said that revamping the two episodes was a no-brainer — The Watchers on the Wall and The Children,...
- 1/6/2015
- by Michael Briers
- We Got This Covered
Game of Thrones is about to get even more epic! HBO and IMAX have teamed up to bring the incredible fantasy series to IMAX! This will be the first time ever that a TV series will grace IMAX screens, and what better way to start out than with Game of Thrones.
The plan is to show the final two episodes of the fourth season, along with an exclusive trailer for the upcoming Season 5. This Game of Thrones IMAX event will run from January 23rd through the 29th at 150 theaters across the U.S.
The episodes that are being shown will go through the remastering process so that it fits the IMAX format, so we are going to get the full effect of this. If you want to attend, you'll be able to purchase tickets in the coming weeks on Imax.com. There's no word on how much it will cost,...
The plan is to show the final two episodes of the fourth season, along with an exclusive trailer for the upcoming Season 5. This Game of Thrones IMAX event will run from January 23rd through the 29th at 150 theaters across the U.S.
The episodes that are being shown will go through the remastering process so that it fits the IMAX format, so we are going to get the full effect of this. If you want to attend, you'll be able to purchase tickets in the coming weeks on Imax.com. There's no word on how much it will cost,...
- 1/6/2015
- by Joey Paur
- GeekTyrant
Westeros is going big - very big.
"Game of Thrones" is heading to IMAX for one week, starting January 23, where fans can watch two digitally-remastered season 4 episodes, "The Watchers on the Wall" and "The Children." As a bonus treat, an exclusive season 5 trailer will screen with them.
"The cinematic brilliance and grand scope of the series is perfect for the IMAX format," said HBO chief marketing exec Pamela Levine. "We are always looking to provide fans with new and exciting ways to experience the show and viewing two key episodes, along with the new trailer, on such an impressive platform makes for a great event."
The sweeping, epic drama is a good choice to be the first television show to screen on IMAX. Tickets will go on sale soon.
"Game of Thrones" season 5 returns this spring, likely in March or April. HBO has been teasing fans with brief glimpses, but so far,...
"Game of Thrones" is heading to IMAX for one week, starting January 23, where fans can watch two digitally-remastered season 4 episodes, "The Watchers on the Wall" and "The Children." As a bonus treat, an exclusive season 5 trailer will screen with them.
"The cinematic brilliance and grand scope of the series is perfect for the IMAX format," said HBO chief marketing exec Pamela Levine. "We are always looking to provide fans with new and exciting ways to experience the show and viewing two key episodes, along with the new trailer, on such an impressive platform makes for a great event."
The sweeping, epic drama is a good choice to be the first television show to screen on IMAX. Tickets will go on sale soon.
"Game of Thrones" season 5 returns this spring, likely in March or April. HBO has been teasing fans with brief glimpses, but so far,...
- 1/6/2015
- by Kelly Woo
- Moviefone
HBO’s signature series is coming to IMAX theaters for one week only. Beginning Jan. 23, fans will have the chance to watch two Season 4 episodes of the popular fantasy series on the IMAX screen followed by an exclusive trailer for the fifth season.
The week-long event marks the first time a television network has featured its programming in IMAX theaters. The two episodes shown will be digitally re-mastered for the immersive IMAX format.
Also Read: ‘Hobbit’ Finale Races to $11.2 Million at Tuesday Box Office
“The cinematic brilliance and grand scope of the series is perfect for the IMAX format,” said...
The week-long event marks the first time a television network has featured its programming in IMAX theaters. The two episodes shown will be digitally re-mastered for the immersive IMAX format.
Also Read: ‘Hobbit’ Finale Races to $11.2 Million at Tuesday Box Office
“The cinematic brilliance and grand scope of the series is perfect for the IMAX format,” said...
- 1/6/2015
- by Jason Hughes
- The Wrap
Game of Thrones is headed to theaters—along with the first trailer for season five. HBO is releasing a Game of Thrones "movie" into IMAX theaters later this month comprised of the final two episodes of the show’s fourth season. The screening will also include an exclusive trailer for the upcoming season. Thrones will air in 150 IMAX theaters for one week beginning Jan. 23. According to IMAX, this will mark the first time a TV series has been showcased in the format. That means last year’s action-filled Battle of Castle Black episode will get ultra-big-screen treatment, along with the season's Emmy-nominated finale,...
- 1/6/2015
- by James Hibberd
- EW - Inside TV
The sadness we have already begun to feel about the impending end of the third season of Game of Thrones will be short-lived, given that it will be replaced by the squee of the sixth season of True Blood the following week. If you’re planning on having a Truebie party, make sure everyone brings their smart phones or tablets because HBO is going fully online social for their premiere party, a live broadcast from the set of Fangtasia.
All the details are below, right after the latest cool poster:
Join True Blood® Cast In First-ever HBO Live Social Media Event
In Celebration Of Season 6 Premiere – 13 cast members kick off new season with two-part event, including a Social TV
pre-show on Sunday, June 16, 8:45 p.m. Et/Pt, right before the Season 6 premiere on HBO –
New York, N.Y., June 5, 2013 – Truebies will get their blood pumping when 13 cast members from...
All the details are below, right after the latest cool poster:
Join True Blood® Cast In First-ever HBO Live Social Media Event
In Celebration Of Season 6 Premiere – 13 cast members kick off new season with two-part event, including a Social TV
pre-show on Sunday, June 16, 8:45 p.m. Et/Pt, right before the Season 6 premiere on HBO –
New York, N.Y., June 5, 2013 – Truebies will get their blood pumping when 13 cast members from...
- 6/6/2013
- by Erin Willard
- ScifiMafia
Exclusive: The 2013 PromaxBDA Promotion, Marketing and Design Awards will be announced on closing night of the PromaxBDA International Conference at the J.W. Marriott at L.A. Live on June 20. The awards are hosted by PromaxBDA, the 10,000 member organization representing marketing professionals in 70 countries. The 2013 jury is chaired by Judy McGrath, former Chairman and CEO of the MTV Networks Group, and current adviser to Sony Music Entertainment and Lerer Ventures. Jurors for the 2013 awards include Adam Stotsky (Gm, Esquire Network), Steven Melnick (Svp Marketing, 20th Century Fox Television), Richard Loomis (Svp & Cmo, Disney Channels Worldwide), Patalia Tate (VP Creative & Marketing Strategy), Scripps Networks Interactive), Janet Rollé (Evp & Cmo, CNN Worldwide), John Ruppenthal (Senior Creative Director, PBS), Courteney Monroe (Cmo, National Geographic Channels Us), Pamela Levine ( Evp Marketing, HBO), Linda Schupack (Evp Marketing, AMC), Ellen Stone (Svp Marketing, Bravo Media), Guy Slattery (Evp Marketing, A&E Network), Molly Sugarman (VP, Managing Director,...
- 3/5/2013
- by THE DEADLINE TEAM
- Deadline TV
Pam Levine, former co-president of film marketing at 20th Century Fox, has been named executive VP of marketing at HBO, the network announced Monday. Levine is replacing Courteney Monroe, who left HBO in September. Levine, who departed Fox last December, will oversee ad campaigns for all of the network's programming, and will guide digital platforms and retail marketing efforts for the company. Levine will report to HBO co-president Eric Kessler and work out of the company's New York headquarters. She'll begin her new position on Nov. 15. Read HBO's full announcement below. October 31, 2011...
- 10/31/2011
- by Tim Kenneally
- The Wrap
HBO is expected to make the announcement shortly. Pam Levine, a 16-year veteran of 20th Century Fox, was longtime co-president of marketing at Fox Filmed Entertainment before stepping down in December. At HBO, she will replace Courteney Monroe, who exited last month. This is the second major hire of a feature executive at HBO following the August appointment of Michael Ellenberg as head of drama. Update: Here is HBO’s release: Pamela Levine will join HBO as Executive Vice President of Marketing announced Eric Kessler, Co-President, HBO, to whom she will report. Levine will be responsible for overseeing advertising campaigns for all programming, providing strategic marketing direction for HBO and Cinemax as well as guiding digital platforms and retail marketing efforts for the company. She will start in her new position on November 15 working out of HBO’s headquarters based in New York. “We use event marketing strategies often employed...
- 10/31/2011
- by NELLIE ANDREEVA
- Deadline TV
Carol Sewell has been promoted to executive vp publicity and field marketing at 20th Century Fox.
Sewell replaces Breena Camden, who left to pursue new opportunities, and will report to the studio's heads of marketing, Pamela Levine and Tony Sella.
Sewell joined Fox in 1995 after a lengthy stint in publicity and marketing at Paramount. She has spearheaded several campaigns for Fox, including the Star Wars trilogy special edition, Moulin Rouge and The Devil Wears Prada.
Sewell replaces Breena Camden, who left to pursue new opportunities, and will report to the studio's heads of marketing, Pamela Levine and Tony Sella.
Sewell joined Fox in 1995 after a lengthy stint in publicity and marketing at Paramount. She has spearheaded several campaigns for Fox, including the Star Wars trilogy special edition, Moulin Rouge and The Devil Wears Prada.
- 11/1/2007
- The Hollywood Reporter - Movie News
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