Animayo Gran Canaria, Spain’s prominent Canary Islands-based animation festival, has expanded threefold as it divides its multiple activities into three sections: In-person over May 5-8; an avatar-based virtual event on May 13-15; and online from May 17 through October.
“The Covid-19 pandemic has been a blessing; it came as a shock at first but we found a creative solution,” said Damian Perea, founder-director of the festival, which also includes VFX and video gaming.
By deploying an avatar-based virtual event platform dubbed Roomkey (formerly Teooh) that enables professional and enterprise communities to sit and interact in the same digital space, Animayo Gran Canaria became the first animation festival in the world to go virtual last year. “We lured up to 45,000 participants in 2020 and expect to reach or surpass that tally in this edition,” Perea said. “Going virtual has been a blessing for mid-sized festivals as it has allowed us to expand...
“The Covid-19 pandemic has been a blessing; it came as a shock at first but we found a creative solution,” said Damian Perea, founder-director of the festival, which also includes VFX and video gaming.
By deploying an avatar-based virtual event platform dubbed Roomkey (formerly Teooh) that enables professional and enterprise communities to sit and interact in the same digital space, Animayo Gran Canaria became the first animation festival in the world to go virtual last year. “We lured up to 45,000 participants in 2020 and expect to reach or surpass that tally in this edition,” Perea said. “Going virtual has been a blessing for mid-sized festivals as it has allowed us to expand...
- 4/27/2021
- by Anna Marie de la Fuente
- Variety Film + TV
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