New Delhi, Sep 27 (Ians) Retail giant Walmart has partered popular kids gaming platform Roblox for a metaverse experience to sell toys on its platform.
Roblox has more than 52 million daily active users, two-thirds of which are under the age of 16, which gives Walmart a huge untapped market.
Walmart has announced the launch of two new immersive experiences in the metaverse mega-platform on Roblox.
Called ‘Walmart Land’ and ‘Walmart’s Universe of Play’, the spaces offer unique interactive content and entertainment for customers, bringing to life the best of Walmart’s ‘isles’ in a virtual world, the company said in a statement.
‘Walmart Land’ will bring the best fashion, style, beauty and entertainment items directly to the global Roblox community of over 52 million daily users.
The retailer said it will continue to bring the fun with ‘Walmart’s Universe of Play’ – the ultimate virtual toy destination in Roblox, just in time...
Roblox has more than 52 million daily active users, two-thirds of which are under the age of 16, which gives Walmart a huge untapped market.
Walmart has announced the launch of two new immersive experiences in the metaverse mega-platform on Roblox.
Called ‘Walmart Land’ and ‘Walmart’s Universe of Play’, the spaces offer unique interactive content and entertainment for customers, bringing to life the best of Walmart’s ‘isles’ in a virtual world, the company said in a statement.
‘Walmart Land’ will bring the best fashion, style, beauty and entertainment items directly to the global Roblox community of over 52 million daily users.
The retailer said it will continue to bring the fun with ‘Walmart’s Universe of Play’ – the ultimate virtual toy destination in Roblox, just in time...
- 9/27/2022
- by Glamsham Bureau
- GlamSham
Click here to read the full article.
Roku is jumping into the e-commerce space with Walmart.
On Thursday, shares in Roku jumped after company unveiled a partnership with Walmart to make TV streaming the next frontier in online shopping by closely tieing entertainment to an e-commerce store. Going beyond the Qr code, TV viewers will be able to use their remote device during a shoppable TV commercial to select a product and go directly to checkout using Roku Pay, Roku’s payments platform.
Walmart will be the exclusive retailer to allow streamers to shorten the time from inspiration to purchase, as products are fulfilled by Walmart directly on Roku’s streaming platform. By tapping “Ok” on the Walmart checkout page, the order will be instantly done and emailed details will follow with shipping, return and support information.
“No one has cracked the code around video shoppability. By working with Roku,...
Roku is jumping into the e-commerce space with Walmart.
On Thursday, shares in Roku jumped after company unveiled a partnership with Walmart to make TV streaming the next frontier in online shopping by closely tieing entertainment to an e-commerce store. Going beyond the Qr code, TV viewers will be able to use their remote device during a shoppable TV commercial to select a product and go directly to checkout using Roku Pay, Roku’s payments platform.
Walmart will be the exclusive retailer to allow streamers to shorten the time from inspiration to purchase, as products are fulfilled by Walmart directly on Roku’s streaming platform. By tapping “Ok” on the Walmart checkout page, the order will be instantly done and emailed details will follow with shipping, return and support information.
“No one has cracked the code around video shoppability. By working with Roku,...
- 6/16/2022
- by Etan Vlessing
- The Hollywood Reporter - Movie News
Click here to read the full article.
Vivian Tu, the financial content creator best known as @yourrichbff on TikTok and Instagram, has signed with WME.
The creator has leveraged her past experience as a trader for J.P. Morgan and a sales partner for BuzzFeed into a new career offering financial literary advice to users on social media, branding herself as the internet’s “rich bff.” Tu has since grown her following to 1.4 million on TikTok and has engaged in partnerships with Nasdaq, Google, Lululemon, Meta and Rent the Runway.
WME will work with Tu to expand her business in areas including TV, podcasts, books and brand partnerships. She joins other TikTok creators signed with WME like Christina “Tinx” Najjar, Michael Le (known as Just Maiko), Sissy Sheridan, Addison Rae, Chase Hudson, William White and Taylor Cassidy.
Based in New York, Tu continues to be represented by Uncmmn and Hjth.
Vivian Tu, the financial content creator best known as @yourrichbff on TikTok and Instagram, has signed with WME.
The creator has leveraged her past experience as a trader for J.P. Morgan and a sales partner for BuzzFeed into a new career offering financial literary advice to users on social media, branding herself as the internet’s “rich bff.” Tu has since grown her following to 1.4 million on TikTok and has engaged in partnerships with Nasdaq, Google, Lululemon, Meta and Rent the Runway.
WME will work with Tu to expand her business in areas including TV, podcasts, books and brand partnerships. She joins other TikTok creators signed with WME like Christina “Tinx” Najjar, Michael Le (known as Just Maiko), Sissy Sheridan, Addison Rae, Chase Hudson, William White and Taylor Cassidy.
Based in New York, Tu continues to be represented by Uncmmn and Hjth.
- 6/10/2022
- by J. Clara Chan
- The Hollywood Reporter - Movie News
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