As the business-minded half of Food Network's "Invention Hunters" -- in which he stars with "Gadget Nation" author Steve Greenberg -- Patrick Raymond's in-depth knowledge of the intricacies of turning a great idea into a must-have product is on full display.
And while viewers may scratch their heads about some items he and Greenberg choose to champion for a licensing deal, Raymond understands that even a product with broad appeal and an agreeable price is not a sure thing with consumers. That's because of the failure of his own great idea, the ShowerBow -- which the rangy Raymond designed after being repeatedly assailed by a clingy shower curtain -- even after it appeared on Hsn and the shelves of Bed, Bath & Beyond.
"And Mr. Smarty-Pants went to business school!" the former advertising executive says, chuckling. "So I'm thinking, 'Wow! If I got it wrong, what chance do inventors...
And while viewers may scratch their heads about some items he and Greenberg choose to champion for a licensing deal, Raymond understands that even a product with broad appeal and an agreeable price is not a sure thing with consumers. That's because of the failure of his own great idea, the ShowerBow -- which the rangy Raymond designed after being repeatedly assailed by a clingy shower curtain -- even after it appeared on Hsn and the shelves of Bed, Bath & Beyond.
"And Mr. Smarty-Pants went to business school!" the former advertising executive says, chuckling. "So I'm thinking, 'Wow! If I got it wrong, what chance do inventors...
- 6/18/2012
- by editorial@zap2it.com
- Zap2It - From Inside the Box
Gadget Nation author and “Innovation Insider” Steve Greenberg grew up in a family that celebrates invention — and a great meal. So it’s only natural that Greenberg — who parlayed a gig as a TV reporter into a career heralding gadgets — would find a way to combine his passions and give inventors a boost to boot. This week, he and his pal, Patrick Raymond — founder of the Inventors Association of Manhattan and former Executive Director of the United Inventors Association — debuted their new Food Network series Invention Hunters, which follows the duo as they scout out potential million-dollar kitchen gizmos [...]...
- 5/18/2012
- by Lori Acken
- ChannelGuideMag
"Gadget Nation" author and "Innovation Insider" Steve Greenberg grew up in a family that celebrates invention. With a patriarch who can turn anything into a lamp -- "My mother used to joke that if I stayed still too long, he would turn me into a lamp," he cracks -- the entire clan can't help but poke and prod to see how things are crafted.
"Take us anywhere, and we're knocking on stuff and turning it upside down," Greenberg tells Zap2it. "We learned that from my dad. It's very much a part of who I am."But it isn't the family's primary passion.
"I'd say we're restaurant people first, inventors second," Greenberg says, chuckling. "I mean, we're the kind of family that, when we're eating at a restaurant, we're talking about the next restaurant we're going to. I'm very big on finding a good meal."
So it's only natural that...
"Take us anywhere, and we're knocking on stuff and turning it upside down," Greenberg tells Zap2it. "We learned that from my dad. It's very much a part of who I am."But it isn't the family's primary passion.
"I'd say we're restaurant people first, inventors second," Greenberg says, chuckling. "I mean, we're the kind of family that, when we're eating at a restaurant, we're talking about the next restaurant we're going to. I'm very big on finding a good meal."
So it's only natural that...
- 5/13/2012
- by editorial@zap2it.com
- Zap2It - From Inside the Box
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