With nearly $93 million at the box office on opening weekend alone, “Taylor Swift: The Eras Tour” concert film is not just a success — it’s a smash. Swift took the film directly to AMC Theaters for distribution, bypassing the major Hollywood studios in a win-win for the theater chain and Swift herself, solidifying the Grammy-winning singer, songwriter and filmmaker as an entrepreneur as well. And judging by the demographic makeup of those who came out in droves on opening weekend, “The Eras Tour” is just the latest example of how catering to female moviegoers pays off.
According to CinemaScore, a whopping 80% of opening weekend attendees were female, compared to the 65% who were female on the opening weekend of July’s blockbuster “Barbie.” The audience skewed younger as well, with 30% of moviegoers falling between the ages of 25-34, 23% between the ages of 18 and 24 and an impressive 20% under the age of 18.
These...
According to CinemaScore, a whopping 80% of opening weekend attendees were female, compared to the 65% who were female on the opening weekend of July’s blockbuster “Barbie.” The audience skewed younger as well, with 30% of moviegoers falling between the ages of 25-34, 23% between the ages of 18 and 24 and an impressive 20% under the age of 18.
These...
- 10/19/2023
- by Kristen Lopez
- The Wrap
Exclusive: Platform Public Relations on Tuesday announced its appointment of Jennifer Curran to the role of Vice President, Global Talent Relations & Strategy, as well as its launch of new divisions in Asia and Europe.
While continuing work with U.S.-based clients, EVP, Talent Relations Angela Mach will head up the Asia Global Business Division which includes Korean artists Ateez, The Boyz, The Rose and Soji Arai (Pachinko). Monica Cueto will serve as Director of the Madrid-based European branch with clients Pepe Barosso (Gran Turismo), Alex Pastrana (Elite) and Isis Valverde.
Launching her career at Summit Entertainment, where she worked on the Twilight franchise and more, Curran segued to the firm formerly known as Rogers & Cowan in 2014, focusing there on talent relations and awards strategy. The latter company afforded her the opportunity to work with the likes of Rob Lowe, Jeff Daniels, Riz Ahmed, Kelly Marie Tran, Jacob Elordi, Emily Ratajkowski,...
While continuing work with U.S.-based clients, EVP, Talent Relations Angela Mach will head up the Asia Global Business Division which includes Korean artists Ateez, The Boyz, The Rose and Soji Arai (Pachinko). Monica Cueto will serve as Director of the Madrid-based European branch with clients Pepe Barosso (Gran Turismo), Alex Pastrana (Elite) and Isis Valverde.
Launching her career at Summit Entertainment, where she worked on the Twilight franchise and more, Curran segued to the firm formerly known as Rogers & Cowan in 2014, focusing there on talent relations and awards strategy. The latter company afforded her the opportunity to work with the likes of Rob Lowe, Jeff Daniels, Riz Ahmed, Kelly Marie Tran, Jacob Elordi, Emily Ratajkowski,...
- 7/11/2023
- by Matt Grobar
- Deadline Film + TV
Click here to read the full article.
Full Scope PR is making moves.
The West Hollywood-based firm, which launched earlier this year as a partnership between veteran reps Jack Ketsoyan and Pia Malihi, has hired publicist Jennifer Curran as managing director and struck a partnership with digital talent manager Chelsea Durgin to help build Full Scope’s digital talent management department. Both execs will be based at the firm’s West Hollywood office.
Curran, who started her career at Summit Entertainment working on projects like the Twilight franchise, segued to the firm formerly known as Rogers & Cowan in 2014. She focused on talent relations and award strategies working with the likes of Rob Lowe, Jeff Daniels, Riz Ahmed, Kelly Marie Tran, Jacob Elordi, Emily Ratajkowski, Sam Levinson and Vince Vaughn, and on projects like Room, Straight Outta Compton, Hacksaw Ridge, The Night Of, Game of Thrones and Aaron Sorkin’s adaptation of To Kill a Mockingbird.
Full Scope PR is making moves.
The West Hollywood-based firm, which launched earlier this year as a partnership between veteran reps Jack Ketsoyan and Pia Malihi, has hired publicist Jennifer Curran as managing director and struck a partnership with digital talent manager Chelsea Durgin to help build Full Scope’s digital talent management department. Both execs will be based at the firm’s West Hollywood office.
Curran, who started her career at Summit Entertainment working on projects like the Twilight franchise, segued to the firm formerly known as Rogers & Cowan in 2014. She focused on talent relations and award strategies working with the likes of Rob Lowe, Jeff Daniels, Riz Ahmed, Kelly Marie Tran, Jacob Elordi, Emily Ratajkowski, Sam Levinson and Vince Vaughn, and on projects like Room, Straight Outta Compton, Hacksaw Ridge, The Night Of, Game of Thrones and Aaron Sorkin’s adaptation of To Kill a Mockingbird.
- 12/16/2022
- by Chris Gardner
- The Hollywood Reporter - Movie News
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